Get your sales and marketing tools working together
Integrate your most valuable sales and marketing tools with the ML Platform to streamline collaboration and accelerate results.
Multiple tools on a singular mission
You already know the impact a solid martech stack can have on your ABM initiatives. Now imagine the power of them connected and working in harmony.
Optimized marketing spend
Intent data helps you identify the accounts most likely to convert, and engage them with the right content at the right time.
Data-informed sales decisions
Use key account data to inform when and how sales should engage with promising account-based prospects.
Accelerated sales cycle
Personalize engagement with target accounts throughout the sales funnel to accelerate the buyer’s journey and convert leads faster.
The integration with Salesforce is everything when it comes to our reporting. In the past we, haven’t really been able to show true ROI and that goes a long way to senior leadership.
Thomas Matthew
Sr. Manager, Digital Marketing at Vonage
Madison Logic makes powerful tools more powerful
Streamlined communication with Marketing Automation
- Personalize messaging across buyer journeys through account segmentation.
- Trigger nurture campaigns across paid media channels based on content engagement signals.
- Influence account scoring based on paid media channel engagement.
Shared insights with your CRM and Snowflake
- Validate pipeline impact and identify revenue opportunities to drive greater impact.
- Create audience segments to drive promotion strategies that accelerate conversion.
- See the content and advertising accounts engage with most.
Unparalleled data from LinkedIn
- Maximize engagement with target accounts across four key paid media channels.
- Unprecedented granular metrics to understand how each account interacts with your social media.
- Streamline social engagement into your CRM and marketing automation system for enhanced account scoring.
Fuel the pipeline with smarter personalization
- Enhance account intelligence with insights, buyer persona engagement, and campaign reports.
- Increase visibility into account engagement to enable sales teams to personalize client conversations.
- Drive sales and marketing alignment prioritizing the most engaged accounts for sales outreach.
We help the world’s fastest-growing companies grow faster
Combine Madison Logic solutions to lift account engagement and drive revenue
ABM Content Syndication
Accelerate the buying cycle by getting hyper-relevant content in front of the right person at the right time.
ABM Display Advertising
Increase global brand awareness with intelligent, cross-device account targeting on the web, apps, social media, and more.
ABM Connected TV
Create the awareness that drives demand with your best accounts with highly targetable and fully measurable TV advertising.